Many online businesses and people have a tough time trying to promote their product on the internet, because they are using subscription advertisement services that are very costly and not very effective. Most of the time you will spend so much on these pay-per-click ads that your profit margin won’t be very high for the sales that you do receive.
I am writing this article in order to communicate a couple different strategies other than what you are used to hearing. Strategies that are very cheap and surprisingly good at getting sales.
Many people believe that since they are selling products online that they have to market to people online using tools such as forums and pay-per-click advertisement. Well guess what? Everyone else is marketing in this same way, so you have less of a chance to stand out from the others. People forget that promoting locally can really make a huge difference in their products getting attention and ultimately sold.
Bulk ordering advertisement tools such as business cards, rubber stamps, magnets, postcards, window decals, lawn signs, pens, and so forth can be extremely beneficial to your sales. So few people are marketing this way today that you will stand out from the others.
However, if you feel like local advertisement is not an option for you that’s fine too. There are still some very good methods to online marketing that you can utilize.
There are hundreds of thousands of online groups that you can market to on …Read more
It seems that almost every day some new online service is launched and you feel duty bound to investigate and consider whether your business should use it. The latest craze is Pinterest and who knows what the next one will be. An effective online marketing system now includes a core website, several mini-sites, link building campaigns and offline PR to drive people to your sites. Then there is search engine optimisation, pay per click as well as Facebook, Twitter, LinkedIn and Google+. And that’s all before you even consider an iPhone App and one for the Android system was well…!
The amount of digital “stuff” that you have to do these days is quote mind-boggling. However, it could be a problem. The more your web business depends upon the latest digital services and applications, the more you remove yourself from your customer base. Many customers are well “behind the curve” technologically speaking. Even in the business to business sector there are many companies who have yet to go beyond a humble PC. Their staff do not have the time to follow you on Twitter and the thought of running their business on a smartphone sounds like science fiction to them. If you “over digitalise” your business, you create a divide between your technologically led business and your potential customers.
The concept of the digital divide has been with us for many years. The “haves” and the “have nots” abound whichever way you look at the Internet. For instance, …Read more
When you want to create a new product to sell on the global marketplace which is the Internet, this can often seem like it’s going to be a long drawn out process. For many marketers, this can be. People can spend weeks, months or even years writing a single information product, without knowing if it’s going to sell or whether it will be a success. But, that needn’t be the case. If you can work smartly, you can create your own information products and profit from them in a fraction of the time required by your competitors. It’s all about using Private Label Rights content and following a simple three stage process, which I explore with you in this model.
Stage #1 is simple. You have to find PLR which is of a high quality and which you would be proud to put your name against as if it were your own original product. That’s often easier said than done. A lot of PLR can be very run of the mill, or written by people who can barely communicate in English. You should avoid that level of PLR at all cost as it’s not worth putting your good name against. Instead look for PLR which you know is worth you selling. Perhaps it is by a name value writer who you’re aware of. Or maybe you can see some of the product as a sample. Choose your PLR carefully, as the rest of the model depends on it.…Read more
There are actually five things to be considered here. These are the things that leaders do on a daily basis. To be more specific, you have to at least have all these things at heart in order for you to be called a good leader. There are two kinds of leaders, the good one and a bad leader. Surely, you would want to be the best leader for your team.
First, you should set up a goal for yourself as well as for your team. Good leaders are always capable of visualizing the future. You should not set a goal that you know is impossible for the business to attain. Practicality as well as ingenuity is the key here. You should also meditate on your goal and never let the basket which represents your goal out of your site.
Second, you have to bear in mind that a home-based business should always have income-producing activities. You can start by calling applicants and new members to visit your website. This way, people will have an idea as to what this particular type of business is all about. You may also think of other ways and means by which you can introduce the business to the world like conducting massive action. You can do this through online advertisements, uploading videos of the business, writing informative articles, and all other forms of marketing techniques.
Third, a good leader must be competent. As such, you should always be prepared and you can …Read more
“Is there anyone so wise as to learn by the experience of others?” ~Voltaire
After reading books The 4-Hour Work Week by Timothy Ferris and The Sovereign Individual: Mastering The Transition To The Modern Age by James Dale Davidson and Lord William Rees-Mogg, I had a vision of what I wanted in a business that would allow me to travel and work when and where I wanted. I wanted simplicity, high compensation, and ultimately freedom, both financial freedom and time freedom. If you’re considering a home based or online business, there are seven critical things you should consider in your evaluation.
Thinking about the following crucial aspects of a home based or online business will save you much time, money, and stress as you take on a very rewarding career or better yet, adventure.
Product – Unique and in Demand
With all the products on the Internet, it is important that you should ask yourself, “Is this unique? Do people need or want this?”
Is this another brand of juice, or vitamins? Some companies already have the lion’s share of the market. Is the company you’re looking at able to compete with the larger established companies? How, if it’s not unique, will it deal with the domination of the competition?
Is the product in demand? A unique product in and of itself will not be enough. Will this product be of use? Will it help people make their lives better? Does it add value to peoples lives? If …Read more